Concealer

YOUR BEST COVER-UP

Why are makeup artists addicted to concealer? Because the coverage won’t show, but the results are obvious. With its high-powered coverage capabilities, concealer is your skin’s best secret weapon. Call on concealer to blast blemishes, defy dark circles, hide redness or banish the appearance of aging. Just keep it hidden; your perfect shade should always be completely invisible. Too much concealer can get cakey, so start with one dab.

HOW TO CHOOSE

Here’s something to consider when you’re selecting concealers.

Form: The most common forms of concealer are stick and liquid. A stick concealer comes in a solid formula that provides complete coverage. Liquid concealers offer less coverage but are easier to apply and blend into your skin.

Benefits: What kind of imperfection do you want to conceal? Once you decide, you can choose a concealer that’s targeted to your skin concern. Yellow-toned concealers can hide a variety of skin problems such as brown spots, scars, pimples and under-eye circles.

 

HOW TO FIND MY SHADE

Concealer should match your skin tone or be slightly lighter. Test concealer on your jaw line to see how it works with your complexion. Your perfect shade should disappear into your skin. If you can’t find a match, try blending two shades of concealer to get to the exact shade you need to go under cover.

 

HOW TO USE

Use concealer after foundation to prevent it from rubbing off. If you don’t wear foundation, apply concealer before you apply blush and powder so you can prepare your skin with perfection.


Most celebrity makeup artists agree that concealer should be reserved for those flaws (pimples, scars, under-eye circles, redness around the nostrils, broken blood vessels, dark inner corners of eyes, etc...) which cannot be covered with a few thin layers of foundation. It should be applied in the same way as foundation, with a thin layer first, totally blended, and then more thin layers as needed. It is always better to apply several thin layers, carefully blending the layers rather than one huge glob. Depending upon the color, you may apply it before or after foundation.

Selection

In general, dryer concealers adhere to skin better than creamy ones which can be sheerer. Stick concealers are the driest. They can resemble a pencil or a tube of lipstick. The "compact" variety can be either dry or creamy. The "pot" variety comes in a pot, tube or wand and is almost always creamy and therefore sheerer. For covering a pimple, you will probably want a dry stick one so the opaque color will adhere longer. To cover under-eye circles, most celebrity makeup artists want the consistency of a creamier one.

When choosing a color, stay away from white! It will only draw attention to the very things you are trying to hide. It will also make you look pale and wan. Yellow-based colors are the best for almost everyone, because they counteract both redness and blueness. If you would like to forgo foundation and wear only concealer you must shop around for one that matches your skin color as well as possible. This may be very hard, since they do not come in a wide spectrum of colors like foundations do.


Application

Apply with sponges, brushes, or fingertips, in a thin layer and then add more thin layers if necessary. Always set it with powder. If you wear foundation apply it after and then set both with a powder. This will make it last longer. It is sometimes better to apply it with an eye-shadow brush, because a finger will generate too much body heat and may cause it to melt a bit. For the most flawless, undetectable application, blend the edges of it into the skin with an eye-shadow brush. If you wish to cover a pimple, it is better to apply one that is lighter than your foundation. This will lift the pimple up to skin tone. The foundation is then necessary to hide the concealer. When covering under-eye circles, do not apply too much, it can make eyes look smaller. Do not use shades lighter than your skin tone on under-eye circles or you will end up with what the industry refers to as “raccoon eyes”. Remember to not cover a blemish so much that you only call attention to it. Do not aim for a flawless finish, or you will apply too much. Instead, aim to de-emphasize the flaw. The places that make a huge difference in your appearance that most gals forget to cover are the dark areas on the sides of your eyes next to your nose. If you follow this best concealer tip and lighten this area up, you will instantly look more attractive.

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